2011 MTV Video Music Aid Japan

2011 MTV Video Music Aid Japan
Date	June 25, 2011
Location	Makuhari Messe
Hosted by	AKB48 Wei Son Kozue Akimoto, Marie Ishikawa, Shion Miyawaki from Shibuhara Girls[1]
Television/radio coverage
Network	MTV Japan

The 2011 MTV Video Music Aid Japan were held in Chiba on June 25, 2011, at the Makuhari Messe.^[2] The VMAJ were the culmination of MTV Japan's Music of Hope campaign, the channel's multiplatform response to the 2011 Tōhoku earthquake and tsunami.^[3] The 2011 awards were marked the ten-year anniversary of the MTV Video Music Awards Japan.

On May 1, a pre-event to promote the awards was held, starting at 4 pm (JST) at the Yoyogi National Gymnasium. Performers included the singer Nishino Kana and the boy band MBLAQ.^[4] Additionally, MTV Japan donated 10 Yens per vote to the Japanese Red Cross.^[5]

Lady Gaga opened the show trapped in a giant spider web for her performance of "The Edge of Glory", the latest single from her third album Born This Way. Later, Gaga climbed to the top of the stage to a custom-made spider-shaped piano inspired by Maman, the ten-metre Louise Bourgeois sculpture located in Roppongi Hills in Tokyo, and performed "Born This Way".

The winners were announced on July 2, on a special program. The big winner was Lady Gaga with three awards, including Video of the Year, Best Female Video and Best Dance Video.

Awards

Video of the Year

Lady Gaga — "Born This Way"

• Namie Amuro — "Break It"
• Katy Perry featuring Snoop Dogg — "California Gurls"
• Girls' Generation — "Tell Me Your Wish (Genie)"
• Hikaru Utada — "Goodbye Happiness"

Album of the Year

Kana Nishino — To Love

• Eminem — Recovery
• Miliyah Kato — Heaven
• Linkin Park — A Thousand Suns
• Yui — Holidays in the Sun

Best Male Video

Bruno Mars — "Just the Way You Are"

• B.o.B. (feat. Hayley Williams) – Airplanes
• Kanye West featuring Pusha T — "Runaway"
• Saito Kazuyoshi — "Zutto Suki Datta"
• Shota Shimizu — "You & I"

Best Female Video

Lady Gaga — "Born This Way"

• Miliyah Kato — "X.O.X.O."
• Rihanna — "Only Girl (In the World)"
• Taylor Swift — "Mine"
• Yui — "Rain"

Best Group Video

Girls' Generation — "Tell Me Your Wish (Genie)"

• The Black Eyed Peas — "The Time (Dirty Bit)"
• Ikimono-gakari — "Arigatō"
• Linkin Park — "The Catalyst"
• W-inds — "Let's Get It On"

Best New Artist

Justin Bieber featuring Ludacris — "Baby"

• B.o.B featuring Bruno Mars — "Nothin' on You"
• Naoto Inti Raymi — "Takaramono (Kono Koe ga Naku Naru Made)"
• Sandaime J Soul Brothers — "On Your Mark (Hikari no Kiseki)"
• Shinsei Kamattechan — "Michinaru Hou e"

Best Rock Video

Tokio Hotel — "Dark Side of the Sun"

• Linkin Park — "The Catalyst"
• One Ok Rock — "Jibun Rock"
• Radwimps — "Dada"
• Vampire Weekend — "Cousins

Best Pop Video

Ikimono-gakari — "Arigatō"

• Juju — "Kono Yoru o Tomete yo"
• Katy Perry featuring Snoop Dogg — "California Gurls"
• Kana Nishino — "Kimi tte"
• Taylor Swift — "Mine"

Best R&B Video

Rihanna — "Only Girl (In the World)"

• Ai — "Nemurenai Machi"
• Miliyah Kato — "X.O.X.O."
• Ne-Yo — "Champagne Life"
• Usher featuring will.i.am — "OMG"

Best Hip-Hop Video

Eminem — "Not Afraid"

• AK-69 — "Public Enemy"
• Far East Movement featuring Cataracs and Dev — "Like a G6"
• Kanye West — "Power"
• Seeda — "This Is How We Do It"

Best Reggae Video

Iyaz — "Replay"

• Fire Ball — "Dreamer"
• Han-Kun — "Touch The Sky"
• Nas and Damian Marley — "As We Enter"
• Ryo the Skywalker — "Taiyou Ni Naritai Yo"

Best Dance Video

Lady Gaga — "Born This Way"

• Dorian — "Morning Calling"
• Mark Ronson & The Business Intl. featuring Q-Tip and MNDR — "Bang Bang Bang"
• The Backwoods — "Flying Bugz"
• Underworld — "Always Loved a Film"

Best Video from a film

Avril Lavigne — "Alice" (from Alice in Wonderland)

• Asian Kung–Fu Generation — "Solanin" (from Solanin)
• Daft Punk — "Derezzed" (from Tron: Legacy)
• Flumpool — "Kimi ni Todoke" (from Kimi ni Todoke)
• Justin Bieber featuring Jaden Smith — "Never Say Never" (from The Karate Kid)

Best Collaboration

Eminem featuring Rihanna — "Love the Way You Lie"

• Ai featuring Namie Amuro – "Fake"
• Brahman + Ego-Wrappin' – "We Are Here"
• Katy Perry featuring Snoop Dogg — "California Gurls"
• Nicki Minaj featuring will.i.am — "Check It Out"

Best Karaokee! Song

Girls' Generation — "Tell Me Your Wish (Genie)"

• Avril Lavigne — "Alice"
• Ikimono-gakari — "Arigatō"
• Justin Bieber featuring Ludacris — "Baby"
• Kana Nishino — "Kimi tte"

Live performances

• Lady Gaga — "The Edge of Glory" / "Born This Way"^[6]
• AKB48 — "Beginner" / "Everyday, Kachūsha" / "Heavy Rotation"
• Girls' Generation — "The Great Escape" / "Mr. Taxi"
• Shinee — "Replay (Kimi wa Boku no Everything)"
• Monkey Majik— "Mahou no Kotoba"
• Namie Amuro featuring Ai and Anna Tsuchiya — "Wonder Women"
• Kana Nishino — "Esperanza" / "Kimi tte"
• Tokio Hotel — "Dark Side of the Sun" / "Monsoon"
• Exile — "Victory" / "I Wish For You"

Guest celebrities

• Ai
• AKB48
• Thelma Aoyama
• Beni
• Yuya Matsushita
• MiChi
• Naoto Inti Raymi
• The Shibuhara Girls
• Anna Tsuchiya
• Verbal
• W-inds

References

1. "Popular model: 'It's my treasure', Wei Son hugged by and photographed with Lady Gaga" Archived November 21, 2011, at the Wayback Machine, June 27, 2011, Livedoor News (in Japanese)
2. "International music event will go live on June 25, 2011 to benefit the Japanese Red Cross". MTV Asia. April 1, 2011. Archived from the original on March 4, 2016. Retrieved April 1, 2011.
3. "TENTH ANNUAL MTV VIDEO MUSIC AWARDS JAPAN TO BECOME MTV VIDEO MUSIC AID JAPAN". MTV Japan. April 26, 2011. Archived from the original on May 12, 2011. Retrieved May 13, 2011.
4. "MBLAQ and Nishino Kana to perform for MTV Video Music Awards Japan 2011". koreaboo.com. February 20, 2010. Archived from the original on March 15, 2012. Retrieved April 1, 2010.
5. "ノミネート作品の投票がスタート！1票につき10円がMTVから寄付されます。" (in Japanese). MTV Japan. May 2, 2011. Archived from the original on May 27, 2011. Retrieved May 13, 2011.
6. "Lady Gaga To Perform at MTV Video Music Aid Japan Show". MTV News. April 14, 2010. Archived from the original on April 17, 2011. Retrieved April 15, 2010.

External links

• MTV Video Music Awards Japan website